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Direct Response in an Electronic World
How do you express the value of social media to direct response gurus? Geoff and I are co-chairing the Direct Marketing Association of Washington’s upcoming Electronic Media Marketing Day. We were...
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Three Common Social Media Snafus and Solutions for Small Businesses
THE BOOZE BIN By Pia Mara Finkell (@piamara) I always wondered how brand new business owners create their websites’ ‘Frequently Asked Questions’ (FAQ) sections the moment they hang out a shingle. If...
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